Mary Jo Matsumoto debuts day bag line

Designer Mary Jo Matsumoto‘s debut day bag collection is a beautiful marriage between classic designs and fabulous, fresh colours. From chic clutches and softly structured totes to fancy shoppers, the collection feels timeless and modern, a laid back luxury, reminiscent of Mary Jo’s native Laguna Beach and Pacific West Coast. Highly selected leather, fine craftsmanship, incredible attention to detail and colour, all these elements make the collection hard to resist.

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What I love the most about this line is that Mary Jo’s beautiful creations, inspired by the ethereal nature, surf culture and lifestyle in sunny Southern California, are so universally appealing and I can perfectly picture the bags worn anywhere in the world. A quality achieved due to the elegant designs and the wonderful use of colour, whether entirely tinted in bright shades of turquoise, sea-foam, mint or sodalite blue, with only subtle pops of colour (with details such as piping, tassels or handles), or in vibrant, fashionable colour-blocking.

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My personal favourites are the Balboa Island white clutch, the Thalia Street caramel shopper, the Ritz Cove oversized clutch and the Newport Harbor oversized clutch (you know I’m a clutch girl), but I am sure you will find all the other styles equally covetable too.

I hope your week is off to a wonderful and stylish start!

photos: Mary Jo Matsumoto


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