La Montre by Isabel Marant

isabel marant la montre

“A hand in my hand. My father’s hand. A hand marked by time, magnificent like childhood memories. A thin wrist encircled by a gold watch, which stays in my memory like an extension of him. A timeless object. A sign of natural elegance without pretence, without needless bling. A just equilibrium. Perfect proportions. The meeting point between the classic and the modern.”

Isabel Marant created this watch in the memory of her father and inspired by her father’s watch, which she kept wearing after his passing away. As with all the accessories that have a story behind them, I find the concept moving and so beautiful. A particularly pure and precious piece of jewellery. Yes, a watch is not only a timepiece, but a piece of jewellery, the only kind I wear all the time. And what makes this watch even more special is that it is made of ethical gold sourced from environmental responsible mines in South America and by respecting the standards of traditional manufacturing. The frame, the components and the bracelet are locally made in France and Switzerland in secular savoir-faire ateliers, and even for the presentation documents were used recycled, eco-friendly materials. What a wonderful way to cherish the memory of a dear one!

It’s not a cheap watch (it’s a limited edition watch) and I know some of you will think “it’s beautiful, but too expensive, so what’s the point?”, so why not take it as an ideal in watch making and style? We don’t have to transform everything we put on our blogs into wish lists. Take the inspiration. It helps mold your taste.

photo: Inez Van Lamsweerde and Vinoodh Matadin / Model: Arizona Muse, via Isabel Marant


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