The ever fascinating world of the Hermès ad campaigns. I’ve selected my summer favourites just to have them at hand to admire and let myself captivated by their magic over and over again. Does anyone do it better than the house of Hermès? In a sea of rarely breakthrough fashion advertisments, they always try something new. I like that. Their campaigns are always narrative, it’s either imagining life as a tale, with Karlie Kloss seen here as Alice in Wonderland and Cinderella…or seeking inspiration in the vibrancy and heritage of amazing India, with a pathway of zillions of flower petals and brightly painted elephants…a different story unfolds every year. It’s a piece of fantasy, a taste of their passion for authenticity and excellent craftsmanship passed down through generations. Beautiful.
photos: 1,2-Hermès ss 2010 campaign, Karlie Kloss photographed by Paolo Roversi, styled by Jacob K./ 3,4-Hermès ss 2009 ad campaign, Angela Lindvall photographed by Darius Khondji/ 5,6,7-Hermès ss 2008 ad campaign, Lakshami Menon photographed by Thierry Le Gouès/ 8,9-Hermès ss 2006 ad campaign, Gemma Ward photographed by Greg Kadel/ 10,11,12- Hermès ss 2000 ad campaign photographed by Philippe Cometti/ link
gorgeous photos! Love the ones with the elephant.
Amazing photos!!! The plates in the water is beautiful! LOVE that!
I agree! Their campaign always amaze me!
How fabulous! Enjoy the gorgeous day, Kellie xx
I love them too! Hermes always turns their campaigns into art and I could never get enough of them. My favourite ones are, probably, the 2006 with Gemma, especially the one where she is wearing a white suit and gooooorgeous sandals (I wish I could have those shoes!) as well as the ads for Un Jardin Sur Le Nil.
Have a wonderful day!
xxx
Your words are perfect to describe their campaigns
These photo’s are so gorgeous, I love how they used the light to draw a bit more attention to the most important subject in the image. The truly master the art of storytelling and activating imaginations. Read a very interesting article about narratives in high fashion ads recently.
your blog is really pretty. we are going to add it to our daily reads-
dallas
http://dillydallas.blogspot.com
Absolutely beautiful ads! I also love Hermes ~ wish I had a huge Hermes scarf collection … and that’s the first time I’ve seen the dishes … can you imagine setting a table with that gorgeous gold “H”? Thanks so much for stopping by the Ooh La Frou Frou blog party, love!
Ada, these are just stunning! Thank you for sharing–I am in love with all of them. The plates in the water are so magical and shot with her running in front of them is just genius. Of course the elephant and black horse moving through the bright flowers is insanely gorgeous too! I just love this spread, and you’re right–it’s so much better than many of the current campaigns.
Hope you are having a wonderful week!
xo Mary Jo
Oh my, I had never noticed before but their ads truly are lovely.
My favorite is of the girl skipping china. There is so much whimsy in that one.
what a gorgeous campaign!! i love hermes!
Every single one is more gorgeous that the last! Thanks for sharing, Ada!
Love in my eyes Hermes can do no wrong! love it!
~M
Classy & Fabulous
Nobody does it better than them Ada and sometimes I find myself perusing their website and just being delighted by it. They are really the best. Love all your images.
totally agree! the hermes ads are captivating..gorgeous colors, angles, framing, movement..and so often the ocean as a backdrop. love.
thanks so much for your sweet comment, ada! i’m over the moon and can’t wait to start planning!
xo.ashley
I’m in awe by how creative Hermes is with their compaigns! The first one with Karlie Kloss is so breathtaking! I love when fashion brands put so much effort into their ads and present their ideas in such a visually spectacular way! Wishing you an amazing week too Ada! xoxoxoo
i want to be the girl from the 3rd image just because of the location!
So dreamy! I love when they use the elephant, adorable!
Hugs & kisses from Rio!
http://acasadava.blogspot.com
i love the one with the geometric print scarf and in the upper corner… a little hermes orange balloon floating away. perfect.
This campaigne is so lovely, it looks like photos from a fairytale
I totally agree with your point of view. Kisses!
But to be honest, I haven’t seen a single bad campaigne of Hermes, so I’m not surprised this one is also so good
Hermes advertising is always stunning!
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