A story teller: Bottega Veneta spring campaign

It may have been shot on location at Universal Studios in Los Angeles, but this cinematic photograph by none other than Peter Lindbergh takes me to Venice, to a romantic encounter. I’ve seen this beautiful ’40s style dress on catwalk, but I feel like only now I see it for the first time. It’s found its uniqueness, because it dresses up a character. That’s the beauty of clothes, they have to find their heroines to come to life. Why are so few fashion campaigns able to tell a story?

photo: Peter Lindbergh, Freja Beha Erichsen for Bottega Veneta Spring 2013 ad campaign

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